IOMA MAG

Beauty of the eyes: IOMA partners with Atelier du Sourcil

We communicate through our eyes; they convey our emotions, and they're the most visible area of ​​the face. But they're also the most fragile area, and our eyes are the first to suffer from the si...

First signs of aging: should I adapt my beauty routine?

How do we recognize the first signs of aging? The first signs of skin aging can appear as early as the mid-twenties. From the age of 30, 40, or 50, we talk about behavioral aging of the skin, and...

Sensitive skin: the right actions

How to recognize sensitive skin? Most of the time, sensitive skin is recognized because it is thin and, above all, reactive. It can also have subcutaneous microvascularization visible through th...

Why do you need to exfoliate?

What is the purpose of exfoliation? Exfoliating is of paramount importance for our skin. Exfoliation enhances, beautifies, and maintains the skin, but above all, maintains its elasticity and thu...

Choosing the right day cream

Day cream is the most commonly purchased and used skincare product by both women and men, even before makeup. How do you choose from all the innovative products on offer? Choosing your day cream re...

Why do we need to make masks?

A face mask is an important moment of relaxation for you and your skin, whether it's dry, dull, oily, or lacking firmness. Choose the texture and application method that best suits your needs and ...

Adapting my beauty routine in summer

Why change my beauty routine? Sun and beach are signs of relaxation, but they can also be bad for your skin if you don't prepare for them. Here are some essential steps to consider in your summe...

UVA/UVB: how do I choose the right sun protection?

UVA/UVB what are the differences? When you buy sunscreen, you know it protects against UVB and UVA rays . But do you really know the difference between the two? Did you know that there are actua...

My Serum: what is a multidimensional treatment?

Mon Sérum personalized treatment was developed to meet all skin needs and allow the treatment of multiple issues with a single product. It is formulated with active ingredients that your skin reall...

Skin Beauty: 10 Mistakes to Avoid

The skin's surface is protected by a natural, protective hydrolipidic film that regulates hydration and fights against microbial aggression. This skin barrier must be preserved to keep skin healthy...