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Serum

Need a youth, anti-spot, anti-aging, brightening or super moisturizing serum? IOMA face serums can be combined with all our face creams, as a treatment or daily care.

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Save 50%Sérum Hydratant Optimum-IOMASérum Hydratant Optimum-IOMA
Optimum Moisture Serum Sale price29,50€ Regular price59,00€(196,67€/100ml)
Save 50%Vitality Shot-IOMAVitality Shot-IOMA
Vitality Shot Sale price32,50€ Regular price65,00€(108,33€/100ml)
Save 30%Sérum Généreux Extrême-IOMASérum Généreux Extrême-IOMA
Ultimate Generous Serum Sale price59,50€ Regular price85,00€(396,67€/100ml)
New routineSave 35%Sublime Oil – Regenerating Anti-Aging Facial Oil SerumSublime Oil – Regenerating Anti-Aging Facial Oil Serum
Sublime Oil – Regenerating Anti-Aging Facial Oil Serum Sale price61,75€ Regular price95,00€(205,83€/100ml)
Save 30%Mon Sérum, sérum personnalisé visage IOMAMon sérum soin personnalisé posé IOMA
Mon Sérum Sale price90,30€ Regular price129,00€
Best SellerSave 35%Bright Pearl Essence, sérum anti taches visage IOMABright Pearl Essence posé ouvert IOMA
Bright Pearl Essence Sale price80,60€ Regular price124,00€(201,50€/100ml)
Save 35%Sérum Intensif Resurfaçant Retinol5, sérum rétinol anti-rides et anti-taches visage IOMATexture du Sérum Intensif Resurfaçant Rétinol IOMA
Intensive Resurfacing Serum Sale price38,35€ Regular price59,00€(255,67€/100ml)
Save 40%Élixir Anti-taches Lumière-IOMAÉlixir Anti-taches Lumière-IOMA
Brightening Dark Spot Serum Sale price23,40€ Regular price39,00€(234,00€/100ml)

Which facial serum should you choose to effectively target wrinkles and fine lines?

To smooth wrinkles and fine lines, it is essential to choose a serum highly concentrated in active ingredients anti-aging. The Intensive Resurfacing Serum is the expert solution for smoothing fine lines and wrinkles while refining skin texture. Its formula combines plant-based retinol, AHAs, and niacinamide to stimulate cell renewal, promote collagen production, and even out skin tone. Its lightweight texture absorbs quickly, leaving skin smoother, brighter, and visibly rejuvenated.

Why integrate an IOMA serum into your skincare routine?

An IOMA serum completes your skincare routine by precisely targeting skin needs with a higher concentration of active ingredients than creams. Thanks to its fine, penetrating texture, it reaches the deep layers of the epidermis to act with precision: intense hydration, spot correction, firmness, glow or anti-wrinkle. Integrated before the cream, it reinforces the overall effectiveness of the treatments by acting in synergy. It is an essential step to optimize results, personalize the routine and obtain a tailor-made skincare response, according to the actual condition of the skin.

What is the difference between a serum and a face cream?

The serum and cream have complementary functions. The serum, with a higher concentration of active ingredients, penetrates quickly and deeply to target specific problems: dehydration, wrinkles, tasks, loss of firmness. The cream, meanwhile, forms a protective film on the surface to hydrate, nourish, and preserve the skin barrier. It prolongs the action of the serum while protecting the skin from external aggressions. Using both in the same routine allows you to combine targeted correction and comprehensive care, for balanced, protected, and visibly transformed skin.