IOMA MAG

Retinol and sensitive skin: is it safe to use?

Retinol is emerging as one of the star active ingredients in anti-aging cosmetics. Derived from vitamin A, it's recognized for its proven effectiveness on wrinkles, firmness, and radiance. But its...

Moisturizing cream for oily skin: everything you need to know to moisturize well without leaving a shine

Oily skin often gets a bad rap: it's shiny, blemishes appear noticeable , and already looks “over-nourished.” However, oily skin can be dehydrated—and when it lacks water, it produces even more seb...

Brittle hair: the causes and the right steps to repair it

Strands that break when brushed, ends that fray, dull, limp hair... Brittle hair reflects a deep imbalance in the hair fiber. If it becomes fragile, it's because its internal structure has lost it...

Facial redness: understanding its causes and preventing its appearance

Diffuse redness, localized patches, hot cheeks... facial redness affects many skin types, even those that aren't particularly sensitive. These skin reactions reflect an imbalance in the skin and h...

Stress and skin: understanding the effects and restoring skin balance

Redness, spots, tightness, dull complexion... when stress sets in, the skin is often the first to show it. This link between emotions and skin health isn't just an impression: stress directly affe...

Retinol: the star anti-aging active ingredient in cosmetics, explanations and expert advice

In the world of cosmetics, some active ingredients endure through fashion trends without ever losing their effectiveness. Retinol is one of them. Considered the gold standard in anti-aging, it's a...

BB cream or CC cream: how to choose according to your skin type?

In the world of tinted skincare, BB creams and CC creams appeal to those who want a perfect complexion without a mask-like effect. But how do you make the right choice for your skin and needs?

How to recognize sensitive skin and take care of it?

Recognizing sensitive skin: what are the signs? Sensitive skin is characterized by excessive reactivity. Unlike normal skin, it reacts intensely to environmental or cosmetic factors. Here are th...

What are the effects of cold on the skin?

How does cold weather affect your skin? When temperatures drop, the skin is subjected to external aggressions that alter its balance. Here are the main effects of the cold on your skin: 1. Dry...

Jean Michel Karam: The Man Behind the Technological Revolution in Beauty with IOMA

Jean Michel Karam: The Engineer of Beauty Trained in microelectronics and specializing in MEMS (microelectromechanical systems), Jean Michel Karam has applied his technological knowledge to revo...