Privacy Policy | IOMA Paris No. 1 in personalized cosmetics

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Preamble

We know you care about your personal data and how it is used. Trust ADS FORMATION ET PRODUITS - IEVA GROUP, which is committed to using it with the utmost care. This Privacy Policy explains the type of personal data we collect, why we collect it, and how we use it.
When reading this Privacy Policy, please remember that it applies to ADS FORMATION ET PRODUITS - IEVA GROUP as defined below .
Please take the time to familiarize yourself with our privacy practices and please let us know your questions by sending us an email to serviceclients@ioma-paris.com .
We have tried to simplify this Policy as much as possible, but if you do not fully understand the terms Cookies, IP Addresses and Browsers, first learn about these key terms here .
You have the right to object to certain uses of your personal data, including the use of your personal data for direct marketing purposes. You can see what your rights are and how you can exercise them here .

1. Who is responsible for the collection?

All personal data provided to or collected by ADS FORMATION ET PRODUITS - IEVA GROUP is controlled by ADS FORMATION ET PRODUITS - IEVA GROUP, 87 Rue Réaumur, 75002 PARIS - FRANCE (the data controllers ).
This Privacy Policy applies to personal data collected by ADS FORMATION ET PRODUITS - IEVA GROUP in connection with the services and products we offer. When we refer to "ADS FORMATION ET PRODUITS - IEVA GROUP" in this Privacy Policy, we mean ADS FORMATION ET PRODUITS - IEVA GROUP.
This Privacy Policy also applies to marketing content from ADS FORMATION ET PRODUITS - IEVA GROUP, including offers and advertisements for ADS FORMATION ET PRODUITS - IEVA GROUP products and services, which we (or a service provider acting on our behalf) may send you on third -party websites, platforms, and applications based on your website usage information. Generally, these third-party sites have their own Privacy Policies and Terms and Conditions. We encourage you to review them before using these websites.

2. What personal data do we collect?

Personal data is defined as any information that can be used to directly or indirectly identify a specific individual. This definition includes personal data collected offline through our Consumer Engagement Centers, direct marketing campaigns, sweepstakes and competitions, and online through our websites, applications and brand pages on third-party platforms, and applications accessible or used on third-party platforms.
We may collect personal information from various sources , including:

The personal information that you give us directly ,
The personal information we collect automatically , and
The personal information we collect from other sources .

You may be asked to provide your personal data when you contact us. Data controllers may share this personal data among themselves and use it in accordance with this Privacy Policy. We may also combine it with other information to improve our products, services, content, and advertising.
You are not obliged to provide ADS FORMATION ET PRODUITS - IEVA GROUP with the personal data we request, but if you choose not to do so, we may not be able to provide you with our products and services, or a very high quality of service, or respond to any request.

2.1. Our methods of collecting your personal data

We may collect personal information from various sources , including:

The personal information you give us directly . We collect data about how you use our services and products, for example, the types of content you view or are interested in, or the frequency and duration of your activities. We also collect personal data that you provide when you sign up for a marketing newsletter, complete a survey, or open an account to purchase our products. In doing so, we may ask you for personal information such as your name, gender, date of birth, address, email address, telephone number, or bank details. Certain brands within ADS FORMATION ET PRODUITS - IEVA GROUP may collect “ special categories of personal data ” about you with your explicit consent. To learn more about the special categories of data we collect and how we use them, please see the relevant section below.
The personal information we collect automatically . We also receive and store certain types of personal information each time you interact with us online. For example, we use cookies and tracking technologies (to learn more, refer to our keywords here ) to obtain personal information when your web browser accesses our websites or advertisements and other content provided by or on behalf of ADS FORMATION ET PRODUITS - IEVA GROUP on other websites. Your personal information is also collected when you search, purchase, post, participate in a contest or survey, or contact our customer service teams. The types of personal information collected may include, for example, an IP address (for more information, please refer to our keywords here ), a device ID, location data, computer and connection information such as browser type and version, time zone setting, browser plug-in types and versions, operating system, and purchase history – which ADS FORMATION ET PRODUITS - IEVA GROUP sometimes combines with similar information from other consumers. When you browse ADS FORMATION ET PRODUITS - IEVA GROUP websites, we may also use software tools to measure and collect session information, including page response times, download errors, length of visits to certain pages, page interaction, and methods used to navigate away from the page. We may also collect technical information that allows us to identify your device for diagnostic and fraud prevention purposes.
The personal information we collect from other sources . We collect personal information from other sources, including our trusted partnerships with third parties and where we have ADS FORMATION ET PRODUITS - IEVA GROUP accounts on third-party platforms: for example, when you use the “like” function on Facebook. In addition, we receive information about you and other visitors' interactions with our advertisements to measure the relevance and effectiveness of our ads. We also collect information about you and your activities from third parties when we jointly offer services or products, or from third-party data enrichment providers (for more information, please refer to our key terms here ) who may provide ADS FORMATION ET PRODUITS - IEVA GROUP with information about the personal data we hold.

2.2. When and why do we collect "special categories of personal data"?

Certain categories of personal information such as race, ethnicity, religion, health, sexuality or biometric data are classified as “ special categories of data ” and benefit from additional protection under European data protection legislation.
We limit the cases in which we collect and process these special categories of data.
ADS TRAINING AND PRODUCTS - IEVA GROUP sometimes collects data about your health, such as allergies, pregnancy, or skin type, in order to send you personalized advertisements and relevant promotions. ADS TRAINING AND PRODUCTS - IEVA GROUP only collects and uses this personal information when you have given us your consent to do so. In some cases, you may be asked for services or products that do not directly require the collection of special categories of data but may involve or imply information about your religion, health, or other special categories of data.
To illustrate the cases where ADS FORMATION ET PRODUITS - IEVA GROUP collects and processes special categories of data, we have given the following examples:

ADS TRAINING AND PRODUCTS - IEVA GROUP collects sun exposure habits or skin type in the personal account in order to offer customers advertisements and promotions for products corresponding to their needs.
ADS TRAINING AND PRODUCTS - IEVA GROUP sometimes collects information about your skin (age range, sun exposure, skin type, hydration, wrinkles, fine lines) for its diagnostic devices in order to advise you on the type of product that would be best suited to your needs.

2.3. How do we protect children's privacy?

We understand the importance of taking extra precautions to protect the privacy and safety of children using ADS FORMATION ET PRODUITS - IEVA GROUP products and services.
The websites of ADS FORMATION ET PRODUITS - IEVA GROUP, including that of IOMA, are designed for adults and intended to be used by them .
We sometimes use your personal information to carry out age checks and enforce any age restrictions.

3. How do we use your data?

We collect, process , and disclose your personal information only for specific and limited purposes . For example, to process your payments , access and handle complaints , develop and improve our products, services, communication methods, and website functionality, and to provide personalized products and communications, targeted advertising, and product recommendations.
We also create profiles by analyzing information from your online browsing, searches and purchasing behavior, and interactions with our brand communications by creating segments (creating groups that have certain common characteristics) and placing your personal information into one or more segments.
Furthermore, ADS FORMATION ET PRODUITS - IEVA GROUP processes your personal information using automated methods . An automated decision is a decision made solely by automated means where no human intervention is involved in the decision-making process concerning your personal information.
We collect, process and disclose your personal information for the following purposes:

To process your payments , if you purchase our products, to inform you of the status of your order , to process your requests for information and your queries, and to access and process complaints ;
To process and respond to your requests for information or to contact you to answer your questions and/or requests;
To develop and improve our products, services, communication methods and the functionality of our websites;
As part of competitions or promotions in which you participate;
To provide you with information and manage your registration and/or subscription to our newsletter or other communications;
To manage our ongoing business needs regarding your participation in our competitions, prize draws, promotional activities or your requests;
To authenticate the identity of people contacting us by telephone, electronically or otherwise;
As part of internal training and quality assurance ;
To understand and assess consumer interests , desires , and needs for change , to improve our website, current products and services, and/or develop new products and services; and
To provide personalized products, communications, targeted advertising, and our product recommendations.

When we collect and use your personal data for the purposes mentioned above or for other reasons, we will inform you beforehand or at the time of data collection.
If necessary, we will ask for your consent to process your personal information. If you have given your consent for processing activities, you have the right to withdraw it at any time.
In some cases, we rely on legitimate interest to process your personal data. For example, legitimate interest may apply when you join a loyalty program with one of our brands and we use the personal data collected to conduct data analysis to improve our products and services. This basis will only be used if it is necessary to pursue a legitimate interest, such as to fulfill a contract or optimize a service, but it does not override your rights as an individual. We will only use this legal basis if there is no less intrusive way to process your personal data. We assure you that if we use legitimate interest as the basis for processing your personal data, we will keep records of this, and you will have the right to request this information.

3.1. Profiling

ADS TRAINING AND PRODUCTS - IEVA GROUP uses your personal data to create profiles . We create profiles by analyzing information from your online browsing, searches, and purchasing behavior, as well as interactions with our brand communications, by creating segments (groups that share certain characteristics) and placing your personal information into one or more segments.
These segments are used by ADS FORMATION ET PRODUITS - IEVA GROUP to personalize the website and our communications to you (e.g., to show you relevant content when you visit our site or in a newsletter sent to you), and to display appropriate offers and advertisements from the ADS FORMATION ET PRODUITS - IEVA GROUP brand on the ADS FORMATION ET PRODUITS - IEVA GROUP website and via third-party websites. The segments may also be used for third-party campaigns on the ADS FORMATION ET PRODUITS - IEVA GROUP website. ADS FORMATION ET PRODUITS - IEVA GROUP profiles your data when you have given us your consent to do so, for example, by accepting the placement of cookies on your online browser or by subscribing to email newsletters from one of our brands.
You can withdraw your consent at any time to prevent this use of your personal data by referring to the manage cookies section of our Cookie Notice or by unsubscribing from the use of your email address if you are already logged in to one of our sites or if you are subscribed to marketing newsletters.
For example:

ADS TRAINING AND PRODUCTS - IEVA GROUP collects data, with your consent, from:
- The web pages you visit and how you interact with our content;
- Our advertising banners that we display on social media platforms and other publisher websites; and
- Forms that you fill out online and send to us regarding your interests;
- Forms that you fill out on our diagnostic devices;
We also track the products you purchase when you click on one of our advertising banners and then buy a product or service from our selected distribution partners.
If you have asked to be notified by email, SMS, or push notification from us, we track you as soon as you open, read or click on the content to see what interests you, which allows us to bring you more content that is likely to satisfy you.
We use this data to profile your preferences and dislikes . For example, if we notice that you regularly view specific ADS FORMATION ET PRODUITS - IEVA GROUP products on our website www.ioma-paris.com and that you have opted to receive emails, we could inform you about new products and beauty routines added to the site, or we could tailor our web content to offer items that might be of great interest to you.
Based on the information in these profiles, we can show you ads that we think you 'll like and want to see because you're viewing content created by us or our network of publishers with whom we promote. Sometimes, with your consent, we may use your current location to provide you with ads that are partly related to promotions or events happening nearby that we think might interest you.
We may also use information you have provided to selected third parties and consented to be shared, such as your age, gender, life stage, lifestyle, and broader interests, to identify people who may have similar interests to yours and who might be interested in the same advertisements.

3.2. Automated decision-making

In some cases, ADS FORMATION ET PRODUITS - IEVA GROUP processes your personal information using automated means . An automated decision is a decision made solely by automated means where no human intervention is involved in the decision-making process concerning your personal information.
For example:

ADS TRAINING AND PRODUCTS - IEVA GROUP uses automated email scenarios that generate email campaigns based on your browsing behavior, purchasing habits, birthday.

We will not make decisions based solely on automated processing that will have a significant impact on you. If we do, we will inform you and provide you with clear information about our decision to rely on automated processing and our legal basis for doing so. For example, ADS FORMATION ET PRODUITS - IEVA GROUP processes your personal data using automated means only if it is necessary for entering into or performing a contract with you, or when you have given your explicit consent .
You have the right not to be subject to a decision based solely on automated processing if the decision produces legal effects concerning you or significantly affects you. In particular, you have the right to:

to obtain human intervention ;
to express your point of view ;
to obtain an explanation of the decision taken after an evaluation; and
to contest this decision.

4. With whom do we share your personal data?

As a global company, ADS FORMATION ET PRODUITS - IEVA GROUP may share your personal information internally , across other IEVA GROUP subsidiaries , and with selected third parties . For example, we may share your personal information with third-party service providers, other third parties , and in the event of business transfers or legal disclosures .
As a global company, ADS FORMATION ET PRODUITS - IEVA GROUP may share your personal information internally and with selected third parties in the following circumstances:

Third-Party Service Providers . In order to fulfill your requests, respond to your inquiries, process your orders, accept coupons, provide samples, allow you to participate in sweepstakes, and provide you with other features, services, and materials on our websites, we share your personal data with third-party service providers who perform functions on our behalf. These include companies that: host or operate ADS FORMATION ET PRODUITS - IEVA GROUP websites, process payments, analyze data, provide customer service, postal or delivery services, as well as advertisers or other third parties who administer or participate in our promotions. They have access to the personal information necessary to perform their functions but may not use it for other purposes. Furthermore, they must process this personal information in accordance with this Privacy Policy and in compliance with applicable data protection laws and regulations.
Other third parties . Your personal data will also be used by us or shared with advertisers, advertising agencies, advertising networks, ad servers, social networks and analytics companies or other third parties in connection with marketing, promotion, data enrichment (to learn more about our keywords here ) and other offers, as well as product information.
Business Transfers . Your personal data will be used by us or shared with data controllers for internal purposes, primarily for business and operational purposes. As part of our business development, we may sell or buy assets, subsidiaries, or business units. In these transactions, your personal data is generally one of the transferred business assets but remains subject to the promises made in any pre-existing Privacy Policy (unless you consent otherwise). If another entity acquires us, our businesses, or all or part of our assets, or assets related to the ADS FORMATION ET PRODUITS - IEVA GROUP websites, your personal data will be disclosed to that entity as part of the due diligence process and will be transferred to that entity as one of the transferred assets. Furthermore, if bankruptcy or reorganization proceedings are initiated by or against us, all such personal data will be considered one of our assets and, as such, may be sold or transferred to third parties.
Legal Disclosure . We may transfer and disclose your personal data to third parties:
- in order to comply with a legal obligation ;
- when we believe in good faith that the law requires it;
- at the request of government authorities conducting an investigation ;
- in order to verify or enforce our " Terms of Use " or other applicable policies;
- in order to detect and protect against fraud , or any technical or security vulnerability ;
- in order to respond to an emergency ; or otherwise
- to protect the rights, property, safety or security of third parties, visitors to the sites of ADS FORMATION ET PRODUITS - IEVA GROUP, ADS FORMATION ET PRODUITS - IEVA GROUP diagnostic devices, of ADS FORMATION ET PRODUITS - IEVA GROUP or the public.

4.1. International Data Transfers

ADS FORMATION ET PRODUITS - IEVA GROUP shares personal data internally or with third parties for the purposes described in this Privacy Policy.
ADS FORMATION ET PRODUITS - IEVA GROUP will only transfer personal data collected within the European Economic Area (EEA) to foreign countries in situations such as:

Follow your instructions ;
To comply with a legal obligation ; or
Working with our agents and advertisers whom we use to help us manage our business and services .

If we need to transfer personal data outside the EEA, ADS FORMATION ET PRODUITS - IEVA GROUP will ensure that it is protected in the same way as within the EEA. We will use one of the following safeguards:

Transfer to a country outside the EEA whose privacy legislation guarantees an appropriate level of protection for personal data as in an EEA country;
Establish a contract with the foreign third party that means it must protect personal data according to the same standards as the EEA; or
Transferring personal data to organizations that are part of specific agreements relating to cross-border data transfers with the European Union (e.g. the Privacy Shield is a framework that defines the standards for the confidentiality of data transferred from European Union countries to the United States).

5. How do we protect your personal data?

ADS TRAINING AND PRODUCTS - IEVA GROUP takes the security of your personal data very seriously. We strive to protect your personal data against misuse, interference, loss, unauthorized access, alteration, or disclosure.
Our measures include implementing appropriate access controls , investing in the latest information security capabilities to protect the IT environments we operate, and ensuring that we encrypt, pseudonymize, and anonymize personal data where possible.
Access to your personal data is permitted only among our employees and agents on a need-to-know basis and is subject to strict contractual confidentiality obligations when data is processed by third parties.

6. How long is your personal data kept?

We will retain your personal data for as long as necessary to fulfill the purpose for which it was collected. For example, when you purchase a product from us online, we retain the data related to your purchase, enabling us to fulfill the specific contract you agreed to. After that, we retain the personal data for a period that allows us to process or respond to complaints, inquiries, or concerns regarding the purchase.
Your data may also be retained so that we can continue to improve your experience with us and ensure that you receive loyalty rewards to which you are entitled.
We retain identifiable data, which we collect directly for targeting purposes, for a minimum limited period , after which we take steps to permanently delete it.
We will actively review the personal data in our possession and securely delete it , or anonymize it in certain cases, when it is no longer necessary to retain it for legal, business or consumer purposes.

7. What are your rights?

Your rights concern how your personal data is processed. You can exercise these rights at any time. Below, we provide an overview of these rights and what they mean for you. You can exercise your rights by sending an email to serviceclients@ioma-paris.com .

The right to information . You have the right to obtain clear, transparent, and easily understandable information about how your personal data is used and your rights. Therefore, we provide you with this information in this Privacy Policy.
The right of access and rectification . You have the right to access, correct, or update your personal data at any time. We understand the importance of this, and if you wish to exercise your rights, please contact us.
The right to data portability . The right to data portability is limited to the personal data you have provided to us. This means that it can be given, copied, or transmitted electronically under certain circumstances.
The right to be forgotten . You have the right to request the deletion of your data under certain circumstances. If you wish to delete your personal data held by us, please let us know, and we will take reasonable steps to comply with your request in accordance with legal requirements. If the personal data collected is no longer necessary and we are not legally obligated to retain it, we will ensure that it is permanently deleted, destroyed, or anonymized.
The right to restrict data processing . You have the right to restrict the processing of your personal data in certain circumstances.
The right to object . You have the right to object to certain types of data processing in certain cases, including the processing of data for direct marketing purposes (i.e., receiving emails from us notifying you of this or being contacted with various options).
The right to lodge a complaint with a supervisory authority. You have the right to lodge a complaint directly with a local supervisory authority about how we process your personal data.
The right to withdraw consent . If you have given your consent for us to process your personal data for any purpose (we rely on consent as the legal basis for processing your personal data), you have the right to withdraw your consent at any time (but in this case, this does not mean that our use of your personal data with your consent at this stage is unlawful). You can withdraw your consent to the processing of your personal data at any time by contacting us and providing the details below.
The right to register on the Bloctel telephone marketing opt-out list: https://www.bloctel.gouv.fr .
Rights related to automated decision-making . You have the right not to be subject to a decision based solely on automated processing if the decision produces legal effects concerning you or significantly affects you. In particular, you have the right to:
- to obtain human intervention ;
- to express your point of view ;
- to obtain an explanation of the decision taken after an evaluation; and
- to contest this decision

You can obtain further information and advice about your rights from your country's data protection regulator.

8. How to contact ADS FORMATION ET PRODUITS - IEVA GROUP?

If you have any questions or concerns about the Privacy Policy or the data processing of ADS FORMATION ET PRODUITS - IEVA GROUP or if you wish to make a complaint about a possible violation of local privacy laws, contact us by sending an email to serviceclients@ioma-paris.com .
When we receive a privacy question or access request, we assign a dedicated team to review inquiries and address your specific concerns or requests for information. For more complex issues, you can request further information. All serious inquiries receive a response. If you are not satisfied with the response, you can contact your relevant supervisory authority in your country. Upon request, we will ensure you are provided with information on the appropriate legal remedies available to you.

9. How do we update this privacy policy?

This Privacy Policy is updated to incorporate customer feedback and changes to our products and services, where applicable. When we make changes to this statement, we will revise the " Last Updated " date at the top of this document. If the changes are significant, we will provide a more comprehensive Privacy Policy (including, for some services, email notification of changes to the Privacy Policy ). We will also archive previous versions of this Privacy Policy for your reference.
According to this Privacy Policy, we will not diminish your rights without your consent.

10. Additional terms or privacy policies

In addition to this Privacy Policy, we may conduct specific campaigns or promotions that will be governed by additional privacy terms or policies. We encourage you to review these additional terms or policies before participating in these campaigns or promotions, as you will be required to comply with them if you participate. All additional privacy terms or policies will be clearly highlighted for you.

11. Consent to the use of cookies.

For the proper functioning of our website, we use cookies. To obtain your valid consent for the use and storage of cookies in the browser you use to access our website and to properly document this, we use a consent management platform: SirData. This technology is provided by SirData, 20 Rue Saint-Fiacre, 75002 Paris, France. Website: https://www.sirdata.com/ .

All information relating to the collection and management of cookies is available on the Cookie Policy page.

Last updated March 1, 2026.