IOMA MAG

Choosing the right night cream

At night, the skin regenerates. Night cream boosts cell renewal and helps correct imperfections to smooth the complexion. There's a night cream for every skin type: moisturizing, nourishing, anti-a...

Facial oil: why adopt it?

Facial oil is a must-have in any beauty routine. What are the benefits of facial oil, and how should you use it properly for maximum effectiveness? What is facial oil used for? The body produce...

The power of assets

The active ingredients in cosmetic products are the ingredients that make the treatment effective. They act more or less visibly on skin problems depending on their concentration in the products. L...

What is a pigment spot?

A pigment spot is a change in the normal color of the skin, either by increasing or decreasing it. This is called hyperpigmentation, which refers to brown, red, or pink spots, or conversely, hypop...

Beauty of the eyes: IOMA partners with Atelier du Sourcil

We communicate through our eyes; they convey our emotions, and they're the most visible area of ​​the face. But they're also the most fragile area, and our eyes are the first to suffer from the si...

First signs of aging: should I adapt my beauty routine?

How do we recognize the first signs of aging? The first signs of skin aging can appear as early as the mid-twenties. From the age of 30, 40, or 50, we talk about behavioral aging of the skin, and...

Sensitive skin: the right actions

How to recognize sensitive skin? Most of the time, sensitive skin is recognized because it is thin and, above all, reactive. It can also have subcutaneous microvascularization visible through th...

Why do you need to exfoliate?

What is the purpose of exfoliation? Exfoliating is of paramount importance for our skin. Exfoliation enhances, beautifies, and maintains the skin, but above all, maintains its elasticity and thu...

Choosing the right day cream

Day cream is the most commonly purchased and used skincare product by both women and men, even before makeup. How do you choose from all the innovative products on offer? Choosing your day cream re...

Why do we need to make masks?

A face mask is an important moment of relaxation for you and your skin, whether it's dry, dull, oily, or lacking firmness. Choose the texture and application method that best suits your needs and ...