Why do we need to make masks?
A face mask is an important moment of relaxation for you and your skin, whether it's dry, dull, oily, or lacking firmness. Choose the texture and application method that best suits your needs and habits. Less dry skin, fresh epidermis, and re-energized skin... A face mask will help your skin replenish all the active ingredients and ingredients it needs.
How often should you do face masks?
Listen to your skin! For dry skin : nothing beats a moisturizing bath once or twice a week. For dull skin : some so-called "night" masks are applied two to three times a week in the evening, leaving them on overnight. You'll get wonderful results and a guaranteed fresh complexion when you wake up. For oily skin or skin lacking firmness : the same principle applies once or twice a week. Masks are your allies, so don't forget them.
How to choose the right mask for your skin type?
Skin lacking hydration: All skin types need hydration. Dry skin remains uncomfortable and often loses its radiance and beauty. Dry skin lacks water and lipids. A hydrating mask will replenish your skin's moisture, including the eye contour and eyelids (a specific mask can be applied for these areas).
Oily skin: It will produce an excessive amount of sebum through the sebaceous glands and/or dehydration . If the skin lacks water, it will automatically produce sebum to protect itself. An overproduction of sebum will clog the pores and cause imperfections, pimples and blackheads. A mask for this problem helps eliminate impurities, purify the skin without drying out the epidermis.
Redness: Irritation, dryness, redness—the skin is sensitive to daily stresses. An anti-redness mask protects the vascular system and limits aggravating factors.
A dull complexion: The complexion can lose its radiance due to a lack of sleep, skin aging, stress, an unbalanced diet, or even poor elimination of toxins. As you can see, there are many factors that contribute to a dull complexion!
Lack of firmness: Sagging skin is not only caused by the sun or the passage of time; other factors can also be responsible for this phenomenon (pollution, tobacco, alcohol, pregnancy, genetics, poor diet, etc.). The revitalizing mask helps prevent, slow down, and combat premature skin aging.
Night masks: what are the benefits?
Did you know? Your skin is much more receptive to the care you apply between 11 p.m. and 3 a.m. In addition to being easy to add to your beauty routine, the overnight mask will allow your skin to deeply absorb all the active ingredients it delivers. The IOMA Vitality Sleeping Mask night face mask helps boost your skin so that when you wake up, it regains its radiance and is ready and recharged to take on the day.
The ideal routine
It's not easy to combine work and personal care. We often look forward to the weekend to unwind. Here's a complete routine for taking care of yourself and regaining a radiant, purified, and plumped-up complexion. Once your skin is thoroughly cleansed and/or thoroughly cleansed, exfoliate. Exfoliating stimulates blood circulation while removing dead skin cells that dull your complexion. In addition to smoothing the skin and removing flakes, exfoliating can enhance the effectiveness of masks.
Our little extra : apply a mousse or toner, this will allow you to perfect your makeup removal. Perform small facial massages before applying the mask. Indeed, this practice is ideal for refreshing the features. For a healthy glow, make small circles from the inside to the outside of the face. Then, choose your mask, take a small amount of product and apply it to the entire face, with your finger or a brush, avoiding the eye area. Start at the midline (forehead, nose, chin) and spread the material to the sides, taking care not to forget the neck. Add an eye mask if you wish. Some masks can be applied to the face and eyes, consult the instructions for more information. Leave on for 5 to 15 minutes. Depending on the mask chosen, application times may vary, and some masks do not need to be rinsed off. Once your skin is purified, carry out your daily cream and serum ritual.
