What care for my dehydrated skin?
The ideal routine for dry skin
Tight skin, discomfort, fine lines... Is your skin dry or dehydrated? Find all our advice for choosing a beauty routine adapted to the needs of your skin.
Sebum plays a protective role for the skin and helps preserve its hydration. When its production decreases (due to cold, heat, friction, aggressive cleaning, etc.), the skin is less well protected against water loss. It tightens, becomes dull, lacks radiance and fine lines can even appear... in short, the skin is dry! If this is your case, your skin needs daily moisturizing or even nourishing care and a suitable routine to plump and protect it.
Step 1: Gently cleanse the skin
To cleanse dry skin, IOMA recommends using a light, non-drying makeup remover.
IOMA Moisturizing Makeup Remover Milk
IOMA Moisturizing Cleansing Milk has a fresh gel texture and is enriched with moisturizing active ingredients. It dissolves makeup and impurities while respecting the skin.
IOMA Hydrating Care Water
IOMA Hydrating Care Water is a light, alcohol-free lotion that perfects make-up removal and leaves the skin soft, comfortable and toned.
Step 2: Deeply moisturize
Once or twice a week, applying a hydrating face mask is a real thirst-quenching gesture for thirsty skin.
IOMA Deep Moisturizing Treatment Mask
A real hydration bath for the skin, the IOMA Deep Moisturizing Mask can be used on the entire face, neck and even around the eyes. After 10 to 15 minutes of rest, the skin of the face is visibly plumped and deeply rehydrated.
Step 3: Protect your skin every day
Morning and evening, applying moisturizing facial care is essential to keep the skin supple and prevent the appearance of fine lines linked to dehydration.
IOMA Optimum Hydrating Serum
The IOMA Optimum Moisturizing Serum, with its fluid texture, is applied under day cream on clean skin. It is thirst-quenching and allows the skin to regain all its suppleness.
IOMA Optimal Hydration Cream
IOMA Optimal Hydration Cream is used daily, morning and evening. Its light texture makes it a comfortable treatment that restores softness and radiance to the skin.
Expert advice
Above all, you should not wait until your skin is too dry to moisturize it. Dry skin is responsible for the formation of dehydration lines and, eventually, wrinkles. Good daily hydration and adapting your beauty routine to the real needs of your skin help preserve your youthful capital and prevent premature aging of the skin.
Innovation
To the question “How do I know if my skin is lacking hydration?” IOMA has the answer: The IOMA Youth Booster is the only facial care product to contain a hydration sensor integrated into the cap. This allows you to measure your daily hydration level, adapt the use of your facial care products and prove the effectiveness of your beauty routine. Your skin is truly hydrated, protected from aging and external aggressions. The effectiveness of IOMA treatments is proven!
