The personalized treatment My Serum was developed to meet all the needs of the skin and allow the treatment of several problems with a single product. It is formulated from active ingredients that your skin really needs and is able to respond to the most complex problems.
For what skin type?
My serum is a very fluid and light treatment that is suitable for all skin types, even oily skin, and is particularly suited to the care of the most demanding skin.
It is composed of a triple action base: moisturizing (4 molecular weights of hyaluronic acid for perfect penetration into the different layers of the skin), anti-pollution and anti-blue light, to which are added, in the right dose, 4 concentrates composed of specific active ingredients to treat all types of imperfections: sensitivity, impurities (blackheads, dilated pores, shiny skin), signs of aging, pigment spots and lack of radiance.
Why address multiple issues?
Our skin is not uniform. We have different imperfections on each area of the face, where the skin is more or less thin, fragile, or exposed. However, we cannot multiply the treatments applied to our skin every day and we often choose to treat a "main" problem (dry skin or skin with spots for example).
IOMA Paris has developed My Serum to provide
a personalized response to these very different needs from one skin to another. My Serum is the only serum whose proposed formula is selected from 33,281 possible combinations based on scores attributed to the 4 main dimensions of the skin: wrinkles, spots, sebum and redness. For even more beautiful skin!
How to determine My Serum formula?
Depending on your age and the presence of redness, spots and imperfections on your face, we offer you the possibility to determine your online formula in just a few clicks, based on our Skin Atlas and more than 1 million diagnoses carried out across the world.
IOMA also offers high-tech skin diagnostics at the point of sale. IOMA Paris diagnostic devices can measure extremely precisely subcutaneous micro-vascularization, sebum levels,
pigment spots (even deep ones), wrinkle depth and loss of firmness.
Your formula, determined from 33,281 possible combinations, allows the creation of your personalized care upon order, with the unique know-how of In.Lab technology. Thus, in just 1 minute, we add to your moisturizing, anti-pollution and anti-blue light base, between 1 and 15 drops of the 4 exclusive IOMA concentrates:
R... as in Renew: for anti-wrinkle and firming action
I... as in Illumine: for anti-blemish and radiance-revealing action
P... for Purity: for sebum control and pore reduction
C... like Calm: for soothing and anti-redness action
IOMA In.Lab, the miniature laboratory
The IOMA In.Lab formulation device is a technological gem, an infinitely small, innovative, precise, tailor-made laboratory... All the fundamentals of IOMA Paris are found in IOMA IN.Lab for a tailor-made experience like you have never known before.
"Great innovations always come at a time when it is "impossible" to do better. Today we have managed to miniaturize genius..."
Jean Michel Karam founder and CEO IOMA Paris
The ideal routine
Morning and evening, clean your face meticulously with a makeup remover suited to your skin type.
Moisturizing your skin is the basis of any skincare routine. My Serum, with its ultra-fluid texture that quickly penetrates the skin, can be applied under any treatment cream, including
My IOMA Personalized Cream .
Once a week, give your skin a boost by removing impurities with a scrub followed by a mask to prevent it from drying out.