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Article: SUMMER FILE: adopt the right beauty habits!

DOSSIER ETE : adoptez les bons gestes beauté !

SUMMER FILE: adopt the right beauty habits!

File produced by Audrey Monot, IOMA International Training Manager and Aude Morteveille, IOMA France Training Manager.

Sun, sand, holidays… it’s paradise! But don’t forget the essentials: your skin must be protected from the elements such as UV rays, but also from the wind, the sea, the salt… Have a great summer!

Face, heading for simplicity

ioma-mag-skin-care

A TOP CLEANING DUO

In the morning, opt for a cleansing foam to eliminate nighttime secretions and bacteria that develop more easily with heat and sun.

Gentle Tonic Mousse ,
with anti-aging properties

Astringent Tonic Foam ,
with purifying properties

ioma-astringent-toning-mousse-range5-facial-care

In the evening, remove your makeup with the Moisturizing Makeup Remover Milk and its fresh gel texture. Loaded with Hyaluronic Acid, it brings suppleness to the tissues.

Moisturizing Cleansing Milk ,
which gently cleanses the skin

Moisturizing Cleansing Milk

AUDREY'S EXTRA THING

To complete the make-up removal, use the foam again as a final cleansing step and rinse. Perfect skin guaranteed!

THE WORD TO THE BLOGGERS Evening ritual to discover Discover without delay the Night Routine of Camille, blogger of “Camille et les garçons”! Her essentials? IOMA of course! See here: Night routine ioma

CARE BECOMES A SHIELD

In the morning, choose your serum according to your skin's needs.

Need hydration?

Opt for the Optimum Hydrating Serum

Optimum Hydrating Serum

Need to firm up your skin?

Opt for the Extreme Generous Serum

Extreme Generous Serum

In any case, do not skip the protection step by systematically applying the Cell Protector SPF 50+ PA++++ sun care. In the morning before leaving, but also at any time of the day, especially during lunches on the terrace.

Several times a week, we treat ourselves to a mask session to help the skin maintain its hydration level and its pretty tan. Which one to choose?

Beneficial Mask ,
perfect for sun-induced redness.

Beneficial Mask

Vitality Sleeping Mask

Vitality Sleeping Mask ,
to be used in the evening on clean skin instead of night cream to recharge your skin with energy.

AUDREY'S EXTRA THING

We exfoliate the face once a week to stimulate the skin's radiance and limit the build-up of dead cells that blur the complexion and prevent skincare products from penetrating. The right treatment, gentle on the skin, uncompromising on dead cells: Gentle Exfoliating Emulsion .

THE WORD TO THE BLOGGERS New skincare routine To find out everything about blogger Mathilde’s skincare routine See here: My personalized skincare routine with ioma

H LE'S ENHANCING MAKEUP

Swap foundation for a lighter tinted emulsion. In summer, your skin sweats, so there's no need to suffocate it any more!

For lip care, choose a lip product likeLip Lift . Multifaceted, it brings comfort and matteness to the lips in a single gesture! Add a touch of pink gloss to bring out the tan...

AUDREY'S EXTRA THING

Use the Mattifying Regulating Cream as a “base” under your foundation, it’s ideal to avoid having to re-powder afterwards!

Lip Lift ,
plumps and reshapes lips.

Lip Lift

Mattifying Regulating Cream ,
provides long-lasting matte finish.

Mattifying Regulating Cream

Body, lightness on the program

Body, lightness on the program

In winter, when faced with the cold, we like rich and very cocooning textures.

In summer, choose moisturizing milks with a fluid texture like the Voluptuous Body Cream … the active ingredients of a cream in a milk. Its plus? It penetrates super quickly!

AUDREY'S EXTRA THING

Exfoliate your body regularly to prolong your tan, paying particular attention to your knees, elbows, feet, etc. with the gentle Gentle Exfoliating Veil .

Voluptuous Body Cream ,
provides nutrition and comfort.

Voluptuous Body Cream

Gentle Exfoliating Veil ,
to regain smooth skin.

Gentle Exfoliating Veil

THE WORD TO THE BLOGGERS Travel Kit … ideal for testing our treatments! With 4 treatments including the Voluptuous Body Cream, it's a must-have! Discover Barbara's opinion from the blog "A Girly Teacher"! See here: The Travel Kit, a MUST-HAVE from the IOMA brand for traveling in style!

FEET, STARS OF SUMMER

FEET, STARS OF SUMMER

In 5 steps, take charge of your feet!

,
1. Prepare a refreshing foot bath
2. Scrub the entire foot, focusing on very dry areas.
3. Apply cream, focusing on very dry areas (heels, ankles)
4. Stretch each toe and massage this often neglected area.
5. Soothe your feet after a long walk by massaging your entire foot in a circular motion.

THE RIGHT CARE?

A restorative, non-greasy, fast-penetrating product like Genius Balm !

AND THE PERFUME?

In summer, spray your favorite fragrance on your clothes and not on your skin to avoid the risk of photosensitization.

GOOD TO KNOW:

Forget about pulsed light hair removal sessions and laser or radiofrequency procedures, which are incompatible with sun exposure and can cause spots, burns and inflammation. Protect your skin well with SPF 50+ and wait until you have "detanned" before making another appointment with your doctor.

Beauticians' Summer Beauty Tips

Beauticians' Summer Beauty Tips

Our trainer Aude asked her skin experts to share with us some of their secrets for a sublime body!

Stay hydrated (Floriane de Gien)
“In summer, I spray a mist on my face to cool down and keep my skin well hydrated.”

Opt for fluid textures (Melissa d'Epernay)
“I prefer lighter textures like a hydrating fluid or simply my serum and I put my sunscreen on top.”

Forget the foundation (Floriane de Brest)
“I don’t use foundation anymore, just a powder or a tinted cream.”

Betting on the body (Marie Claude de Paris)
"I admit that in summer it is the only time when I pay attention to the skin on my body, exfoliation and dry oil to have beautiful legs."

Taking care of your feet (Deborah from Marseille)
“In the summer I finally take care of my feet, I put on cream every evening to have impeccable heels.”

Change perfume (Laëtitia de Vernouillet)
“In summer, I wear an alcohol-free perfume with the sweet scent of Monoï.”

If you would like to know more:

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